In a world where creativity isn’t and shouldn’t be stifled we once again get the opportunity to experience a very mind blowing creative collaboration between Celebrated photographer William ‘Willyverse’ Ukoh and Ghanaian-Canadian brand Israella Kobla as they both reimagined Israella KOBLA “Freed from CAPTIVITY” collection in a brand new lookbook, as part of his #AgeOfAesthetics initiative.
The brand describes itself as ‘Redefining minimalism through structure and bold femininity’ and Willyverse definitely encapsulated the brand ethos in this supremely feminine lookbook.
According to Williams he spoke on the collaboration via Instagram
IN THE SUMMER, I STARTED AN INITIATIVE, AGE OF AESTHETICS.
AS A WAY TO GIVE BACK TO THE COMMUNITY, I OFFERED TO CREATIVE DIRECT AND PHOTOGRAPH (PRO BONO) A YOUNG, BLACK DESIGNER’S LOOKBOOK.
THAT DESIGNER ENDED UP BEING @EMEFA_IK FOR HER BRAND @ISRAELLAKOBLA
AN AMAZING TEAM CAME TOGETHER TO MAKE THIS POSSIBLE
The one person who is at the center of this is the designer herself EMEFA, this was what she had to say about the collection
BACK IN AUGUST I GOT THE AMAZING OPPORTUNITY TO SHOOT OUR LOOK BOOK WITH @WILLYVERSE AS PART OF HIS #AGEOFAESTHETICS INITIATIVE FOR BLACK DESIGNERS.
WILL PUT TOGETHER A PHENOMENAL TEAM OF BLACK CREATIVES AND I’M SO HAPPY TO SHARE SOME OF THE MAGIC THAT WAS CREATED THAT DAY!
THE ENERGY ON SET THAT DAY WAS INDESCRIBABLE AND I’M SO GRATEFUL THAT OUR PATHS CROSSED
View the beautiful Aesthetic collection below;
Photography and set design @willyverse
Style Assistant: @stpierrestyles